Practical eCommerce

 
RSS

Ecommerce Articles

Interview: Pay-per-click Expert On 2nd Tier Ad Sites

Interview: Pay-per-click Expert On 2nd Tier Ad Sites

Recently I sat down with Jeremy Mayes, the author of PPCDiscussions.com. In addition to writing the PPCDiscussions.com blog, Ma... 1 Comment | Read More »

Browser Review: Internet Explorer

Browser Review: Internet Explorer

When Google introduced its Chrome web browser in September, it fired the first shot in a new browser war, challenging Microsoft... 4 Comments | Read More »

Amazon Payment Service Allows for Advanced Options

Amazon Payment Service Allows for Advanced Options

Amazon.com has been offering a beta version of its Flexible Payment Service (FPS) to merchants for almost a year now. With many... 1 Comment | Read More »

Quick Query: Pilot Identifies Niche With PDF Aviation Maps

Quick Query: Pilot Identifies Niche With PDF Aviation Maps

In the United States there will be 590,349 pilots collectively flying some 28 million hours in 228,000 different aircraft this ... 4 Comments | Read More »

Trigger-Based Email Marketing Improves Sales and Customer Experience

Trigger-Based Email Marketing Improves Sales and Customer Experience

Trigger marketing is the next step for the critical ecommerce function of automated email communications. While traditional aut... 3 Comments | Read More »

Video Boosts Sales for Online Retailers

Video Boosts Sales for Online Retailers

At brick-and-mortar retailers, shoppers can stroll the isles, handle items, speak to clerks, and receive well placed merchandis... 8 Comments | Read More »

Web Widgets Come Of Age For Ecommerce Sites

Web Widgets Come Of Age For Ecommerce Sites

For executives like Braden Hoeppner, director of web sales for optical store Coastalcontacts.com, today’s web widgets are a fas... 0 Comments | Read More »

SEO Report Card: Icewraps.net

SEO Report Card: Icewraps.net

I went on a hike this weekend and it was a lot of fun—until the next day when I began to feel as if I had participated in... 2 Comments | Read More »

Seven Tactics to Boost Online Banner-ad Response Rates

Seven Tactics to Boost Online Banner-ad Response Rates

Ecommerce has been the great equalizer for retailers—a small book store in Iowa can oftentimes compete with Barnes & Noble,... 0 Comments | Read More »

Boost Sales with Google SEO Tools

Boost Sales with Google SEO Tools

As search engines have gotten better at discovering web content in many forms, manually submitting to them has become less of a... 3 Comments | Read More »

Magento's iPhone Theme: Mobile Commerce for the Masses?

Magento's iPhone Theme: Mobile Commerce for the Masses?

Magento Commerce, an open source ecommerce platform, has introduced an Apple iPhone specific theme that is potentially the firs... 9 Comments | Read More »

Christmas Is Coming: Six Quick Online Marketing Tips

Christmas Is Coming: Six Quick Online Marketing Tips

Christmas is coming. And now is the time for you to take a hard look at your current search engine marketing campaigns. With bi... 4 Comments | Read More »

Yahoo! Store Users: SSL Servers are Moving

Yahoo! Store Users: SSL Servers are Moving

Yahoo! Merchant Solutions, a leading ecommerce provider, is migrating its secure socket layer (SSL) certificates to new servers... 0 Comments | Read More »

Coordinate Pay-per-click Advertising With SEO Efforts

Coordinate Pay-per-click Advertising With SEO Efforts

The goal of a pay-per-click advertising campaign is to attract qualified traffic to a website in an effort to have searchers co... 3 Comments | Read More »

Pirated Software Rampant Among Personal Computer Users

Pirated Software Rampant Among Personal Computer Users

To somebody who has never owned or made his living creating and licensing intellectual property, it may not be a big deal. Rea... 4 Comments | Read More »

Open-Source Alternatives To Microsoft Office, Part II

Open-Source Alternatives To Microsoft Office, Part II

In part I of this series we looked at why the use of open-source software is now gaining momentum. Here, we take a look at some... 1 Comment | Read More »

Open-Source Alternatives To Microsoft Office, Part I

Open-Source Alternatives To Microsoft Office, Part I

Ten years ago, a tiny software community launched free Microsoft-like programs for those with UNIX or Linux computer operating ... 0 Comments | Read More »

Video Tutorial: CSS Positioning

Video Tutorial: CSS Positioning

The transition from using tables to create a page layout to using Cascading Style Sheets can be difficult to grasp at first, p... 0 Comments | Read More »

Landing Pages: Five Pointers to Boost Conversions

Landing Pages: Five Pointers to Boost Conversions

Website traffic is up. Your pay-per-click (PPC) ads are receiving traffic, and you’re reaching your monthly budget. Sounds like... 3 Comments | Read More »

PCI Report Card: Merchant X (A Photography Accessory Retailer)

PCI Report Card: Merchant X (A Photography Accessory Retailer)

Welcome to the inaugural PCI Report Card. In previous Practical eCommerce report cards, we’ve always been clear about the name ... 0 Comments | Read More »

Sign-up to receive EcommerceNotes, our acclaimed email newsletter.

View A Sample | Privacy

Inside Practical eCommerce