Ecommerce Articles
Social Media Marketing
Something my employer at Bizzuka said recently sparked my thinking. "What you're doing (in terms of marketing) will not just h... 1 Comment | Read More »
SEO Report Card: Starwest-botanicals.com
Starwest Botanicals’ home page begins with this statement: “Starwest Botanicals is your on-line supply source for bulk herbs an... 0 Comments | Read More »
Keyword Research: Wordpot Rivals KeywordDiscovery, Wordtracker
While website architecture, link building, and template coding all affect search engine optimization, keyword research and plac... 0 Comments | Read More »
Employing Social Media
This job posting arrived in my email inbox yesterday: “Responsibilities: Create and maintain MySpace, Live Spaces, Facebook, B... 2 Comments | Read More »
Profile: Credit Card Veterans Will Target Experienced Merchants
If you’ve got John Waldron and Sloane Bouchever in a three-way on the phone, the best strategy is try and stay out of the way a... 2 Comments | Read More »
The Challenges of Extended Validation SSLs
This piece, part two in Practical Ecommerce’s series on the new Extended Validation SSL certificates, looks at the challenges s... 0 Comments | Read More »
Video Tutorial: Assessing Accessibility
There are a number of compelling reasons to make sure that your website is accessible to people with disabilities. In some ca... 0 Comments | Read More »
Interview: Ruby On Rails Creator On The State of eCommerce
David Heinemeier Hansson created the Ruby on Rails software framework. He’s also a partner in 37signals, producers of the popul... 0 Comments | Read More »
Interview: Comodo Exec On Extended Validation SSL Certificates
Like its SSL precursor, EV SSL certification encrypts customer inputted information and marks the page with a yellow padlock ic... 0 Comments | Read More »
Order Fulfillment: Keep It Simple And Beware Of All The Costs
I used to manage the fulfillment operations of a mid-size online retail company. We adopted the “Why” method to correct and eli... 1 Comment | Read More »
Expert Reviews Usability Of Practicalecommerce.com
Practical eCommerce is a website with the purpose of providing down-to-earth advice to help smaller businesses succeed online. ... 0 Comments | Read More »
Video Tutorial: Batch Processing In Photoshop
Got a lot of product photos? Processing a large amount of images in Photoshop can take up a ton of time, and be an extremely b... 0 Comments | Read More »
Sales Tax: Frequently Asked Questions
Sales tax is a confusing concept for ecommerce merchants, and many consider Internet sales to be a sales tax-free domain. Howev... 1 Comment | Read More »
Conversion: Seven Variables That Affect Sales
Most online merchants want to increase sales, grow their business and increase profits, but few know the secrets to doing so. F... 0 Comments | Read More »
Practical eCommerce Increases Digital Offerings, Drops Printed Magazine
Practical eCommerce is dropping its printed magazine to focus exclusively on the digital delivery of its editorial content. The... 3 Comments | Read More »
Cart Of The Week: Shopify
Practical eCommerce counts over 300 different shopping cart platforms. This includes licensed carts, hosted carts and open-sour... 12 Comments | Read More »
Safe Ways To Accept International Payments
Many ecommerce businesses receive international orders for both single items as well as large quantities. These businesses usua... 1 Comment | Read More »
Quick Query: 1&1 CEO Oliver Mauss
1&1 Internet is among the world’s largest web hosts with 55,000 servers and 7.46 million customer contracts. Recently, the ... 8 Comments | Read More »
Video: Overview of Practical eCommerce Podcasts
This explanation is for anyone interested in the audio podcast content of the revamped Practicalecommerce.com. Practical eCom... 0 Comments | Read More »
Offer Multiple Currencies To Facilitate International Sales
To cater to an international clientele, multi-currency processing is the way to go. “In addition to Internet usage growing mu... 0 Comments | Read More »
